Colour helps us establish our brand and create a consistent experience across Turas products. This consistency should be applied to all assets used across the brand, including our Illustration Style.
The colours listed below are the only colours permitted for use in Turas illustrations. The illustration palettes are extensive however and have been chosen to ensure maximum accessibility, consistency and flexibility across the Turas brand.
It’s important exact colour values are used. Variations on Turas illustration style colours are not permitted. This includes tints, shades and additional colours not displayed below.
The Turas primary colours are available for use in our illustration style. Though the primary colour palette includes our main brand colours, they do not have to be dominant in Turas illustrations.
Hex: #0556AD
RGB: 5, 86, 173
Hex: #122B45
RGB: 18,43,69
Hex: #E5E4DF
RGB: 229, 228, 223
Hex: #E5EDF5
RGB: 229, 237, 245
Hex: #FFFFFF
RGB: 255, 255, 255
When referencing Turas products in illustrations, Primary Blue is the preferred colour. For an example Turas product icons are reversed out of Primary blue circles to represent Turas products.
If it isn’t appropriate to use our primary colours, it isn’t necessary to include them. Below is an example of an illustration designed without our primary colours.
As well as the primary colours you can use:
Before creating Turas illustrations you should also read the guidance on the illustration style.
The design team can help with:
Get in touch with us: design_support@nes.scot.nhs.uk